Certificate Program in Digital Marketing Analytics

Leverage an analytics driven decision-making framework and marketing technology stack for business decisions
Determine different data analysis approaches that best support business questions
Optimize media mix and budget allocation using marketing technology tools
Interpret website analytics, search analytics, social media analytics, email analytics and provide performance insights

Applying a structured decision-making framework to take data-driven decisions
Applying skills needed to navigate analytics tools like Google Analytics, SEMRush, Facebook Analytics, etc.
Analyzing and interpreting paid, owned, earned media analytics to optimize media mix and budget
Analyzing data through a suitable analysis approach like clustering, classification, summary, etc.
Applying principles of A/B testing to make optimal business decisions

27,500/-
*Excluding GST

Admission Processing Fee of Rs. 1,200/- applicable for all admissions.
An initial amount of Rs. 5,000/- from the program fee will be collected at the time of registration.
The University offers special incentives to our armed forces with a 20% concession on the program fee.
The above-mentioned fee structure is subject to change at the discretion of the University. Any payment made via Demand Draft should be made in favour of “SVKM’s NMIMS” payable at Mumbai.
In addition, Students need to pay an examination fee of Rs 600/- per subject.
Now avail loan facility to pay fees for the Program even without a credit card.
EMI Facility (3, 6, 9, 12 months) available via credit cards of the following banks: HDFC Bank, ICICI Bank, Axis Bank, Citi Bank, Standard Chartered Bank, HSBC Bank, Kotak Mahindra Bank.

Eligibility Of Program
- HSC/10+2 from a recognized board, OR
- SSC + 2 years of experience

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How to Apply

Call us at +917417400118 or mail us at info@vidyagenie.com or WhatsApp us at +918077468825